Sunday 20, September 2015

Kuwait – MENA Herald: Dsquared2, the young and trendy fashion brand of menswear, womenswear and accessories, is bringing its typical expression of street world, unconventional and eccentric design to Kuwait for the very first time. The much celebrated brand has opened its first store in the country at the iconic 360 MALL.

The first Dsquared2 boutique in Kuwait opened in partnership with the Mutawa Al Khateeb Group. The 70.11 sq.m boutique displays a wide Dsquared2 product range, which includes male and female apparel, shoes and accessories, the eyewear collection and the Dsquared2 fragrances: He Wood and She Wood. The store is located at the Ground level in 360 MALL.  

Dean and Dan Caten, Canadian twin brothers from Willowdale Ontario, have operated the international fashion brand since 1984. In 1983, they moved to New York City to attend the Parson’s School of Design. Eight year later, the duo decided to make the big leap to Italy. After many collaborations with the most important fashion houses, in 1995, the Canadian designers had their first men’s collection show. This marked the debut of a long succession of runway show extravaganzas that combined fashion and music that were to capture the attention of journalists and buyers around the world.

The intelligent mix of irreverent Canadian wit and refined Italian tailoring, combined with an attention for details are the foundation of Dsquared2 philosophy, which has given life to a unique concept of alternative luxury. In the past couple of years, Dsquared2 has grown to become more chic and sophisticated while maintaining those provocative traits that are so embedded in the brand’s creative roots.

Claudia Lopusinska, Marketing Manager, 360 MALL, said: “Dsquared2 is a global brand that has held the world’s interest for many years now thanks to its distinctive design that highlights style with a difference. We believe the brand shares a direct synergy with 360 MALL which is known for attracting the most unique luxury brands to Kuwait. With Dsquared2 we look forward to adding more style and flavor to the MALL’s merchandising mix