Thursday 29, October 2015

Dubai – MENA Herald: E! is unwrapping the inner workings of the glamorous world of fashion – seven determined young women have entered the house that icon Diane Von Furstenberg built in season two of House of DVF, currently being shown exclusively on OSN, the region’s number one pay-TV network.

Season one winner and current DVF Global Brand Ambassador Brittany Hampton Is in Dubai to share some of the secrets of her success in the specially created OSN E! Lounge, which is being run in conjunction with Vogue Fashion Dubai Experience, a global celebration of fashion. Located in Dubai Mall’s Bloomingdale Atrium until 31st October, mall visitors can meet and chat with Brittany, enjoy all the glitz of the red carpet while also getting the opportunity to get a mini-makeover.

In the second season of House of DVF, a fierce competition to follow in Brittany’s footsteps, will see seven aspiring fashionistas are being put to the ultimate test – from styling exacting celebrity clients, to spearheading new designs, to jet setting for fabulous assignments and more – to see if they have what it takes to represent the legendary brand.  House of DVF airs on E!, exclusively on OSN, on Wednesdays at 9pm (KSA).

“The second season of House of DVF is not only entertaining and informative, but also allows viewers inside my fashion world,” says Diane von Furstenberg. “I will also continue to provide empowering messages to a generation of millennial women in order to guide them to becoming the women they want to be.”

With exclusive access to the world of Diane von Furstenberg, including runway shows, high profile events across the globe, and revealing looks at the inner workings of this singular brand, House of DVF is like no other show on television. Eight high-stakes episodes take viewers on an adventurous and sometimes emotional ride, as this group of driven young women who are each dedicated to their own personal brands, experience the challenges and triumph while being tested for the job of a lifetime. 

Along with Diane, Brittany has returned to help find experienced hopefuls, knowing all too well what the demanding yet fun position entails. Jessica Joffe (DVF’s Style Editor) and Stefani Greenfield (DVF’s Creative Brand Director) are also back to offer their professional guidance and insight. DVF and her team will inspire and empower the women to fulfill their potential, chase their dreams and embrace independence.

OSN viewers can watch the new contenders being put through their paces as they dive into a number of high-stakes challenges across DVF’s stylish empire, including individual and team assignments in design, marketing and public relations.

However, it’s not all work and no play for the acolytes. As the young women vie for the chance to become Diane’s next protégé, they spend time together in New York City where friendships form, foes emerge and drama ensues as the pursuit of excellence buoys some, and takes a toll on others. 

House of DVF is broadcast on Wednesdays at 9pm (KSA), on E! exclusively on OSN in the region.