TIME CALLING LONDON WITH VALUE PROPOSITION

Thursday 29 October 2015

Dubai - MENA Herald: headquartered hospitality company, TIME Hotels marks its return to World Travel Market (WTM) 2015, after recording robust growth from key European source markets as it continues to fast track its regional expansion strategy based on value and location.

TIME’s executive management team will be present on the Dubai pavilion to meet with industry partners and prospective clients at WTM, which will be held at ExCel London from 2-5 November 2015, as the hotel group reports significant growth in room nights from its top-producing source markets in Europe.

“Western Europe is one of our top ten growth markets with a year-on-year increase of 49%. Indeed we have seen a substantial jump in guest nights for our flagship TIME Oak Hotel & Suites and the TIME Grand Plaza, which is being led by Germany - our top producing European market, which registered tremendous year-on-year growth of 183% for the first nine months of this year,” said Mohamed Awadalla, CEO, TIME Hotels.

“These solid sales figures are a result of the hard work and tireless support from our longstanding trade partners and overseas tour operators as well as strategic marketing campaigns driving in FIT business as well as tour series groups,” he added.

TIME Hotels’ corporate philosophy is centered on accommodating the individual needs of its well-travelled international audience through the development of a portfolio of unique and distinctive brands located in key markets and gateway destinations. Currently it has a portfolio of 11 properties across the UAE with a pipeline of four further properties.

“In the last 18 months we have almost doubled our portfolio, including our debut in Abu Dhabi. Following on from the unveiling of our second under-development property in Qatar at this year’s Arabian Travel Market we will use our presence at WTM to reaffirm our position as one of the region’s most exciting and dynamic hospitality brands,” remarked Awadalla.

Topping the agenda at WTM will be an update on the upcoming TIME Royal Hotel & Spa, Dubai. The first five-star UAE based property for the company, the 277-room TIME Royal Hotel is located in Dubai Healthcare City adjacent to the popular Wafi shopping and leisure complex.

Set to open in Q4 2016, it will have a strong medical tourism focus with facilities specifically designed to accommodate the needs of wellness tourists, such as handicap-accessible rooms, signature spa featuring temperature-controlled pools and a gym with rehabilitation equipment.

The latest brand to be added to the portfolio, TIME Express Hotel Al Jaddaf is a quality three-star budget brand created to meet the specific requirements of travellers looking for affordable accommodation with the requisite essentials. The first TIME Express property to open will launch in Dubai with a 133-room property set to open in Q1 2017.

"There is growing demand for new budget brands from respected operators with a quality pedigree that travellers can trust to deliver comfort, connectivity and value. So naturally we are very excited about the debut of our TIME Express brand,” said Awadalla.

The four-star 142-room TIME Royal Doha Hotel located in the Al Khail area of the Qatari capital, Doha, is scheduled to open in Q4 2016 and will offer a choice of two restaurants, ample parking and a contemporary meeting space for up to 40 guests. It joins TIME’s other four-star rated Doha property, the 112-room Time Rako Hotel, situated in Al Wakra on the outskirts of the city, which will open for business in Q3 2016.

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