Dubai – MENA Herald: INDEX Conferences and Exhibitions – member of INDEX Holding signed a joint development agreement earlier today with Franchise Souq, a specialized company in the marketing rights and franchise labels. Through this agreement INDEX Conferences & Exhibitions will organize The Global Franchise Market (TGFM) Conference & Exhibition for the first time, with the sponsorship and support of The Francorp Middle East, the world’s leading franchise consulting firm, on the 14th and 15th of November, 2016, at the Dubai International Convention and Exhibition Centre.
The announcement came at a press conference held today at the Grand Hyatt Hotel, which was presided over by Eng. Anas Al Madani, Vice Chairman and Group CEO of INDEX Holding, Mr. Imad Charaf Eddine, Chairman of Francorp Middle East / Levant, and Mr. Jassim Albastaki, CEO of Franchise Souq.
Eng. Anas Al Madani welcomed the attendees and expressed his gratitude for all the supporters of The Global Franchise Market. He emphasized the importance of this event that will provide the ultimate platform to learn from and network with experts in the field of franchise business, whether it is a franchisor interested in expanding their brand through franchise sales at the exhibition or an existing company attending educational sessions of the conference to learn more about how to franchise and run their brand.
Eng. Anas Al Madani stated, “The 1st Global Franchise Market will be a key education platform for franchisees and investors who are interested to start up a business and learn from major players in the industry and meet renowned experts. The Middle East region presents a tremendous opportunity for businesses keen to expand in a challenging global economic environment, and especially with the booming franchise industry. We believe that this event will capitalize on these opportunities and eventually support this industry in the region.”
Eng. Anas Al Madani added, “We are also proud to partner with Francorp to launch such an event, as they will bring a lot of value through their experience and network and have already contributed immensely to the franchising scene in the region.”
From his side, Mr. Imad A. Charaf Eddine, Chairman of Francorp Middle East / Levant, stated during the press conference, “Franchising is an excellent growth strategy for our businesses to emulate the pace of the fast growing markets while forging a sustainable economic environment for our future generation. The GCC markets are on a trajectory growth ever since and businesses are always looking for better ways to expand their operations. The key to successful franchising is maintaining system wide operational efficiency and adaptability to different market conditions as well as preserving its core business values.”
“If done right, franchising can eliminate the problems of money, time and people facing the SMEs’ low GDP share in the region. Governments and financial institutions should encourage individuals and corporates to ardently inject investment into local franchise companies for long term economic prosperity,” he added
Mr. Jassim AlBastaki, CEO, Franchise Souq and The Global Franchise Market co-founder, said, “Through ‘TGFM’ in its first edition, we aim to increase the general awareness of the franchise culture in the business community. We are targeting the young entrepreneurs and businessmen, as we offer them high-quality investment opportunities with high possibilities of success. Those franchising opportunities vary from travel and entertainment to restaurants and services.”
Mr. Jassim AlBastaki added, “The exhibition will shed more light on the latest brands and local and international products and services. It will also highlight the other services supporting the franchising sector, stakeholders, and investors.”
He stressed on the fact that The Global Franchise Market comes at a time when the region is witnessing a boom in the franchising industry, which total value is estimated to cross $30 billion, with annual growth rates ranging from 20% to 27%.
The press conference has also touched upon the agenda of The Global Franchise Market Seminar that is expected to discuss relevant industry topics like Women in Franchising, How to Choose the Right Franchise, How to Franchise Your Business, What You Need to Know Before You Expand Internationally, Current Day Challenges in Franchise Sales, The Franchise Legal System and many more.
The Global Franchise Market is expected to play host to 100 leading franchisors from the GCC region, Europe, Asia and America, forming a networking platform for franchisors, franchisees, services providers and suppliers.
The event will be organized annually by INDEX Conferences & Exhibitions, member of INDEX Holding, in partnership with Francorp Middle East and Franshise Souq.