Dubai – MENA Herald: Linksys®, recognized as a global leader in networking solutions for the home and business, has received a prestigious Diamond Award as part of the DISTREE Middle East Event in Abu Dhabi. Linksys won the category for Networking Brand of the Year, presented on the second day of the high-level industry exhibition.
“Linksys is leading the way in enabling next generation of internet access, with new technology specifically engineered for the increasing demands users place on their internet connection,” said Amanulla Khan, Managing Director, Linksys, Middle East, Turkey & Africa. “DISTREE is one of the most important events in the region for educating the retailers on the available technology and product and preparing them for the future of home networking, so the Diamond Award recognizes both our products, and our commitment to innovation within the market.”
DISTREE Middle East brings together technology brands and the decision-makers for electronics, mass market and online retailers, giving it a unique importance within the industry. The presence of Linksys at the show has included hands-on demonstrations of the brand’s newest products, which include the latest technology designed for intensive uses such as 4K high-definition video streaming and gaming, while also providing a seamless connection to multiple devices. Engineered around the latest advances in MU-MIMO technology – Multi-User, Multiple Input, Multiple Output, and the next generation of the 802.11ac Wave 2 standard, this new generation of routers promises faster internet speeds, and reliable connections for multiple devices simultaneously.
Some of the newest products demonstrated at DISTREE Middle East included the MAX-STREAM series, including the Linksys MAX-STREAM AC5400 Tri-Band Wi-Fi Router with MU-MIMO (EA9500) routers one of the most powerful tri-band routers on the market, which delivers premium business-grade connectivity to the home.
Routers are complemented by the first range extender with- MU-MIMO, the Linksys MAX-STREAM AC1900+ MU-MIMO Wi-Fi Range Extender (RE7000) which provides greater performance with seamless roaming, eliminating Wi-Fi dead spots. Also launching is the first MU-MIMO enabled USB adapter the Linksys MAX-STREAM AC600 USB MU-MIMO Adapter (WUSB6100M) that ensures a best-in-class Wi-fi experience for Windows-based laptops and computers.
“DISTREE Middle East has been an extremely valuable opportunity for us to showcase the latest products to the retail industry. Our partners got to exclusively experience several of our latest innovations that are soon to launch in the region,” said Amanulla Khan. “Our presence here allows us to connect with existing and potential retail partners across an extremely broad range of channels and outlets, which is essential to making sure the best emerging technology gains a significant presence in the market and, ultimately, in the homes and businesses where it is needed.”