Paris – MENA Herald: On the backdrop of an increasingly integrated supply chain, the trade fairs EMBALLAGE and MANUTENTION have decided to pool their complementary assets in 2016 to become ALL4PACK Paris: The global marketplace for Packaging, Processing, Printing and Handling. This is a strategic shift which provides a response to buyers’ expectations and consolidates the event’s status as an international leader in the EMEA zone.
With 6 months to go before the exhibition, the new formula has received a warm welcome and registrations are continuing to arrive in numbers, with 900 exhibitors already registered including 40% from outside France. With 90% of the surface area already booked, the exhibition displays its vitality, presaging an event packed with business opportunities and innovation for the 1,600 exhibitors and 98,000 trade visitors expected from 14 to 17 November 2016 at Paris-Nord Villepinte.
A single exhibition in tune with its market
The fact that the two exhibitions have been held jointly since 2010 is a testament to the relevance of this synergy, with MANUTENTION’s range providing the perfect complement to the EMBALLAGE end-of-line sector. Since then, market buyers have shifted towards a global purchasing policy, which includes packaging, processing, printing systems and intralogistics solutions. The new ALL4PACK Paris brand makes this expansion of the exhibition’s range clearer and ensures consistency with industry developments.
Focus on the EMEA region
ALL4PACK Paris is confirming its international ambition by focusing on the EMEA region, which offers the greatest potential for the majority of exhibitors. The 2016 edition will focus in particular on the African continent.
The leitmotiv of d’ALL4PACK Paris in 2016: “Let’s be creative!”
Because innovation is essential to create value and new levers for business and growth in a highly competitive environment, the 2016 show pays tribute through this tagline to the creative force of industry players.
Comexposium, the exhibition’s organiser, sets the creative ball rolling with:
a new name and an extended product offering
a new pricing policy, simpler and more transparent for exhibitors
a new show layout in halls 5a, 6 and 7
a simplified sector organisation, with 7 main sectors
brand new fitted stands created by two leading names from interior design
an exclusive programme of talks, insight and special features to promote and decipher innovation and industry challenges: active packaging, connected packaging, automation, intelligent warehouses, digital and 3D printing, the packaging industry and supply chain in mode 4.0, e-commerce, etc.