Dubai – MENA Herald: The jury of the Summit Creative Award 2016 have spoken. Dubai-based Advertising and Integrated Marketing Boutique Agency Watermark walks away with three Silvers and one bronze Summit Creative Awards for their innovative creatives. The leading agency won the silver award in the Sales/Press Kit and Industry Self- Promotion collaterals categories, while they bagged a silver and bronze award in the B2B Direct Mail category.
“It is indeed a proud moment for us to see our work being recognized at an international level and across various categories. Our focus has always been to deliver creatives that inspire an emotion or connect for the client with its audience. This was the first time we nominated ourselves for their excellence recognizing platform, out of the six entries submitted four were selected which is a humungous morale booster for the team.” Says Aman Roy, General Manager, Watermark Marketing Management.
Watermark won the silver and bronze for their creatives designed for Microsoft in the B2B Direct Mail Category. The Office 365 Breakfast mailer picked up the silver while Microsoft’s Clean Dealer mailer picked up the bronze award.
Reem Al Ansari – OEM Marketing & Business Manager, Microsoft Gulf says, “It is terrific to see Watermark receiving this well-deserved recognition. One of the awards granted is related to the Microsoft Clean Dealers’ Campaign, which we worked closely with Watermark since the early stage of the conceptualization till the end where it came to life. Actually, this isn’t the first time we put our trust in Watermark. We have been working with them for years and it has always been a worthwhile partnership.”
Fujitsu’s Star Tech creatives bagged the silver award in the Sales/Press Kit category. At this appreciation by this prestigious event, Chandan Mehta, Director Marketing – Middle East, Africa and India says, “It is heartening to see that a creative done for Fujitsu won a Silver. We have worked closely with Watermark since their inception and have always had confidence in their ability to deliver. This award only strengthens this belief and further cements our long association.”
Other awards bagged by Watermark Marketing Management’ includes the “Nail it Right” Bag won the silver in the Industry Self-Promotion Collaterals Category.
“These award is dedicated to our clients for having the confidence in us and for trusting us with their assignments”, says Aman Roy.
The 2016 creative competition drew over 5,000 submissions from 21 countries. The submissions are evaluated based on the strength of their big ideas, quality of execution and their ability to persuade. Judging is done by a panel of vetted advertising professionals who critique entries in the 20 major categories.
The Summit Creative Awards is one of the three competitive awards held annually by the Summit International Awards (SIA) organization putting a spotlight on work created by small and mid-size marketing firms around the globe.