Asteco adds new expertise to sales and marketing division with duo of senior management appointments

Dubai – MENA Herald: Asteco Property Management has added to the expertise of its senior management team with the appointment of Mario Volpi as Head of Project Sales and Ruby Sawhney as Marketing Manager for its real estate sales, leasing and franchise divisions.

Volpi will bring more than 30 years’ sales experience to the table, and is tasked with overseeing sales and leasing activities for the Dubai-headquartered firm’s sizeable portfolio of high profile projects, focusing on overall strategy, market pricing analysis, sales negotiation management and team development.

A veteran of the property market in both London and the MENA region, Volpi held several senior positions in the UK with renowned countrywide property specialists Jackson-Stops & Staff. Volpi is a well-recognised figure in Dubai real estate circles having held numerous management positions with eminent real estate companies where he was responsible for a number of projects across the UAE.

“A combination of solid industry experience and an in-depth knowledge and understanding of the region made him an obvious choice to lead our projects team. Our sales and leasing portfolio is constantly expanding so Mario’s appointment will promote further growth and underscores Asteco’s prominent position as the region’s leading real estate consultancy and property management firm,” said John Stevens, Managing Director, Asteco.

“Asteco is a force to be reckoned with in the local real estate market and in my new role I look forward to working closely with some of the sharpest minds in the industry, and to further developing our quality portfolio and sales strategy,” said Volpi.

Volpi’s honest and assured knowledge of the industry has resulted in a number industry accolades, most recently the People’s Choice Real Estate Awards 2015 for sellers in the region. Volpi can also be found making various radio and TV appearances as well as writing his own weekly column answering residents’ property issues.

Joining the group as Marketing Manager is Ruby Sawhney, a sector specialist with more than 10 years’ hands-on marketing experience across the GCC. Sawhney has in-depth knowledge of communication strategy development and implementation, project launches, product management, branding and advertising across the real estate, construction and retail spectrum.

Sawhney was previously Head of Marketing & Communications for the JAFZA-based Danube Group, where her global communications and marketing remit across all divisions included construction and building materials, retail and real estate portfolio activities.

Prior to that, she led the marketing team at the multimillion Global Omani Development & Investment Company (GLOREI), Oman’s largest real estate company, where, among other projects she was part of the team who launched one of the Sultanate’s most luxurious developments, the Lamar Bausher mixed-use community.

“Ruby brings fantastic all-round insight to the role, from cutting edge digital marketing capabilities and consumer research expertise, to budget planning and CSR strategy development. As we move into the second half of the decade, it is more important than ever that we maintain our market-leading position and, we look forward to rolling out some exciting new initiatives in 2016,” said Stevens.

“Asteco has built an enviable reputation in the last three decades. I look forward to working with the rest of the team in further strengthening our position in the Middle East as one of the region’s leading real estate services firms,” said Sawhney.

2016-11-08T20:59:41+00:00 Wednesday 16, December 2015|Categories: Services, United Arab Emirates|Tags: |